How to get rid of the CRM 4.0 "new_" prefix

Whenever I'm creating a custom entity in CRM, the type is prefixed with "new_". So are an开发者_开发问答y attributes. How can this be modified/removed?

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That is the prefix for custom entities and attributes.

To change it:

1. Log into the web interface with an administrator account
2. Select: Settings -> Administration -> System Settings
3. Select the Customization tab
4. Change the Prefix value