how do i multiply two cells by their names?

if one cell is called ALEX and the other is called ALEXALEX (instead of A1 and A2)., how do i multiply the开发者_如何学Pythonm such that i just enter a formula like C1 = AlEX * ALEXALEX instead of A1*A2?

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In C1 typing = ALEX * ALEXALEX works fine for me.

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That's actually the way you do it.

= ALEX * ALEXALEX

Am I missing something?